Baby Diapers - China

  • China
  • In 2024, the revenue in the Baby Diapers market in China is estimated to be CN¥87.16bn.
  • It is projected that the market will experience an annual growth rate of 8.46% between 2024 and 2028 (CAGR 2024-2028).
  • When compared globally, in China generates the highest revenue in this segment, with CN¥87.16bn in 2024.
  • Taking into account the total population, the per capita revenue in the Baby Diapers market is expected to reach CN¥60.84 in 2024.
  • By 2028, the volume in the Baby Diapers market is projected to reach 2.5bn kg units.
  • Furthermore, there is an anticipated volume growth of 5.0% units in 2025.
  • The average volume per person in the Baby Diapers market is expected to be 8.5kg units in 2024.
  • In China, the baby diaper market is experiencing a surge in demand due to the increasing number of working parents and their desire for convenience.

Key regions: Vietnam, Europe, Philippines, Indonesia, Worldwide

 
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Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on tissue and hygiene paper products, which include toilet paper, paper tissues, household paper, feminine hygiene products, baby diapers, face masks, and incontinence products that are produced for private end consumers. Retail sales through both offline and online sales channels are included.

Modeling size:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, market data from third-party sources (e.g., independent databases), historical developments, current trends, as well as survey results from our primary research (e.g., the Statista Consumer Insights Global survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and consumer spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, exponential trend smoothing is well suited for making forecasts about the Tissue & Hygiene Paper market, which is projected to grow steadily. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

Overview

  • Revenue
  • Sales Channels
  • Volume
  • Price
  • Global Comparison
  • Methodology
  • Key Players
  • Key Market Indicators
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