About us

The Statista Advertising & Media Outlook is a convenient web tool designed for professionals who are looking for immediate access to the most recent reliable and comprehensive market data on all topics related to the advertising and media world.

We conduct primary research, preselect and transparently compare the most reliable data sources available in the market, enrich them with relevant statistical context information and detailed explanations, and finally generate our own market forecasts.

We put your research needs first and therefore provide internationally comparable data, a broad range of topics, and deep insights into the advertising and media markets that interest you. Clear graphics as well as "Key Market Indicators" and "Analyst Opinion" texts supply you with readily comprehensible information.

Our goal is to provide globally consistent, comparable, and well-organized data based on our extensive know-how. As one of the market's leading statistics portals, we want to make research as easy as possible for you and keep you informed about the latest market dynamics and trends.