TV & Video

  • Worldwide
  • Revenue in the TV & Video segment is projected to reach US$687.20bn in 2022.
  • Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 5.07%, resulting in a projected market volume of US$837.50bn by 2026.
  • The largest segment is Traditional TV & Home Video with a market volume of US$405.50bn in 2022.
  • In global comparison, most revenue will be generated in the United States (US$280.00bn in 2022).
  • In the TV & Video segment, the number of users is expected to amount to 5,873.6m users by 2026.
  • User penetration in the TV & Video segment is expected to be at 73.2% in 2022.
  • The average revenue per user (ARPU) in the OTT Video is projected to amount to US$85.85 in 2022.
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