Soccer Media - Worldwide
- Worldwide
- Revenue in the Soccer Media market is projected to reach US$41.28bn in 2024.
- Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 3.55%, resulting in a projected market volume of US$49.15bn by 2029.
- In global comparison, most revenue will be generated in the United Kingdom (US$7,836.00m in 2024).
- The average revenue per user (ARPU) in the Soccer Media market is projected to amount to US$58.98 in 2024.
- In the Soccer Media market, the number of users is expected to amount to 0.7bn users by 2029.
- User penetration in the Soccer Media market will be at 9.0% in 2024.
Analyst Opinion
The Soccer Media market is undergoing slow growth due to a variety of factors including the saturation of digital technologies, limited consumer awareness of online services, and competition with traditional media outlets. Despite this minimal growth, the Soccer Market within the Sports Market Worldwide remains a lucrative industry for businesses to tap into.
Customer preferences: With the rise of social media and the increasing popularity of online streaming, consumers are now looking for more interactive and personalized experiences when it comes to consuming sports content. This has led to a surge in demand for virtual reality (VR) and augmented reality (AR) technologies in the soccer media market. These technologies provide a more immersive and engaging viewing experience, allowing fans to feel like they are right in the middle of the action. Furthermore, the younger generations preference for short-form and bite-sized content has also influenced the production and distribution of soccer media, with more emphasis on highlights and behind-the-scenes footage.
Trends in the market: In recent years, there has been a notable shift towards digital platforms in the Soccer Media Market, as in other segments of the sports industry. This trend is being driven by the increasing use of smartphones and social media, which has enabled fans to consume and engage with soccer content more easily. Additionally, there is a growing demand for personalized and interactive experiences, leading to the rise of virtual and augmented reality technologies in the soccer media space. These trends are expected to continue driving growth and innovation in the industry, providing opportunities for media companies, leagues, and clubs to expand their reach and revenue streams. However, they also present challenges for traditional media outlets, highlighting the need for adaptation and digital transformation in order to stay competitive in an ever-evolving market.
Local special circumstances: In Brazil, the Soccer Media Market is fueled by its large and passionate fanbase. The countrys love for soccer has led to a high demand for media coverage of the sport, with a strong emphasis on local teams and leagues. Furthermore, the popularity of social media and online streaming has made it easier for fans to follow their favorite teams and players. This has also resulted in the rise of local media outlets and influencers, who cater specifically to the Brazilian soccer market. Additionally, Brazils regulatory landscape has led to partnerships between media companies and teams, further driving the growth of the Soccer Media Market in the country.
Underlying macroeconomic factors: The Soccer Media Market of the Soccer Market within the Sports Market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other financial indicators. Countries with a strong economy and favorable regulatory environment tend to have a higher demand for soccer media, while those with economic challenges and regulatory barriers may see slower market growth. The increasing popularity of soccer worldwide and rising investments in sports infrastructure also play a significant role in driving the growth of this market. Additionally, the demand for high-quality and accessible soccer content is expected to increase, especially with the growing popularity of digital media platforms.
Methodology
Data coverage:
The data encompasses B2B revenues. Figures are based on media spending from businesses to several clubs. That also includes the revenues from advertising as this is part of media and broadcasting contracts the individual clubs have with their respective leagues.Modeling approach / Market size:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.Overview
- Revenue
- Analyst Opinion
- Reach
- Global Comparison
- Methodology
- Key Market Indicators