Revenue in the Beauty & Personal Care market amounts to AU$9.49bn in 2023. The market is expected to grow annually by 3.15% (CAGR 2023-2027).
The market's largest segment is the segment Personal Care with a market volume of AU$3.86bn in 2023.
In global comparison, most revenue is generated in the United States (AU$129.20bn in 2023).
In relation to total population figures, per person revenues of AU$360.40 are generated in 2023.
In the Beauty & Personal Care market, 44.0% of total revenue will be generated through online sales by 2023.
The Beauty & Personal Care market is defined here as consumer goods for cosmetics and body care. Included are beauty cosmetics for the face, lips, skin care products, fragrances and personal care products such as hair care, deodorants and shaving products. Excluded are beauty services, such as hairdressers, professional products and electric personal care products. Products that primarily serve medical purposes are also excluded here but shown as part of the OTC Pharmaceuticals market. All shown sales values refer to the retail value and include sales taxes.
Hair care and styling products
Perfume and eaux de toilette
Professional products & services
Electronic personal care products (hair dryers, shavers)