Market Insights Consumer Tissue & Hygiene Paper

Baby Diapers - Russia

Russia

The Baby Diapers market in Russia is projected to generate a revenue of US$0.84bn in 2024.
This market is anticipated to experience an annual growth rate of 0.59% (CAGR 2024-2028).
When comparing this revenue to other countries worldwide, in China leads with a revenue of US$12,180m in 2024.
In terms of per person revenues, in Russia is expected to generate US$5.82 in 2024.
Looking specifically at the volume of the Baby Diapers market, it is estimated to reach 67.9m kg units by 2028.
However, there is a projected volume decline of -2.0% in 2025.
On an individual level, the average volume per person in the Baby Diapers market is expected to be 5.8kg units in 2024.
The demand for premium baby diapers is growing rapidly in Russia, driven by increased disposable income and a focus on high-quality products.

Key regions: Vietnam, Europe, Philippines, Indonesia, Worldwide

Market

Region

Region comparison

Currency

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on tissue and hygiene paper products, which include toilet paper, paper tissues, household paper, feminine hygiene products, baby diapers, face masks, and incontinence products that are produced for private end consumers. Retail sales through both offline and online sales channels are included.

Modeling size:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, market data from third-party sources (e.g., independent databases), historical developments, current trends, as well as survey results from our primary research (e.g., the Statista Consumer Insights Global survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and consumer spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, exponential trend smoothing is well suited for making forecasts about the Tissue & Hygiene Paper market, which is projected to grow steadily. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).