Books & Reference

  • Worldwide
  • Total revenue in the Books & Reference segment is projected to reach US$7,305m in 2021.
  • Total revenue is expected to show an annual growth rate (CAGR 2021-2025) of 13.80%, resulting in a projected market volume of US$12,251m by 2025.
  • In-app purchase (IAP) revenue in the Books & Reference segment is projected to reach US$2,448m in 2021.
  • Paid app revenue in the Books & Reference segment is projected to reach US$223m in 2021.
  • Advertising revenue in the Books & Reference segment is projected to reach US$4,634m in 2021.
  • The number of downloads in the Books & Reference segment is projected to reach 2,179.5m downloads in 2021.
  • The average revenue per download currently is expected to amount to US$3.35.
  • A global comparison reveals that most revenue is generated in Japan (US$3,353m in 2021).
 
 
 
 
 
 
 
 
Please wait

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Vianny Gutierrez-Cruz
Vianny Gutierrez-Cruz
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Ziyan Zhang
Ziyan Zhang
Customer Relations– Contact (Asia)

Mon - Fri, 11:30am - 10pm (IST)

Contact Kisara Mizuno
Kisara Mizuno
Customer Success Manager– Contact (Asia)

Mon - Fri, 9:30am - 5:30pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Catalina Rodriguez
Catalina Rodriguez
Key Account Manager - LAC– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)