Digital Fitness & Well-Being Devices - Worldwide

Revenue in the Digital Fitness & Well-Being Devices segment is projected to reach US$63.29bn in 2022.
Revenue is expected to show an annual growth rate (CAGR 2022-2026) of 9.61%, resulting in a projected market volume of US$91.35bn by 2026.
User penetration will be 5.16% in 2022 and is expected to hit 5.94% by 2026.
The average revenue per user (ARPU) is expected to amount to US$161.20.
In global comparison, most revenue will be generated in China (US$20,510.00m in 2022).

The Digital Fitness & Well-Being Devices comprise devices that are explicitly intended for fitness and motion tracking. These include, in particular, smartwatches, smart scales equipped with sensors and activity trackers that measure and analyze the physical activity and body functions of the wearer. Smart clothing, smart shoes, and smart eyewear are excluded.

The data only reflects B2C revenues; B2B and C2C revenues are not covered.

in-scope

Smartwatches
Fitness/Activity tracking wristwear
Smart scales

out-of-scope

Smart clothing
Smart shoes
Smart eyewear
Health tracking apps
Parameter-specific biosensors that measure blood pressure, temperature, blood glucose, etc.