Online Dating - Costa Rica

  • Costa Rica
  • The Online Dating market in Costa Rica is expected to see significant growth in the coming years.
  • According to projections, the revenue in this market is predicted to reach US$3.46m by 2023.
  • This represents an annual growth rate (CAGR 2023-2028) of 5.72%, leading to a projected market volume of US$4.57m by 2028.
  • In terms of user numbers, the Online Dating market in Costa Rica is expected to have 343.9k users users by 2028.
  • This indicates a user penetration rate of 4.7% in 2023, which is projected to rise to 6.4% by 2028.
  • The average revenue per user (ARPU) is estimated to be US$13.97 in Costa Ri When compared globally, in the United States is forecasted to generate the most revenue in the Online Dating market, with a staggering US$1,347.00m in 2023.
  • Additionally, in the United States is expected to have the highest user penetration rate of 17.6%.
  • Costa Rican online dating market is witnessing a surge in popularity as more local singles embrace digital platforms to find love and companionship.

Key regions: United States, China, Japan, Europe, Germany

 
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Analyst Opinion

Online Dating is the category with the highest amount of available services and the highest amount of users. Several mobile dating apps have taken off in this segment in the past few years, but few are actually making any significant revenues. Freemium is the most common business model, with some enticing basic services offered for free along with an upsell to more advanced, paid subscriptions. Tinder is a good example for a household name and exceptional good business model. With its swiping feature it became the top-grossing non-game app for the first time in years. Asia and South America are promising regions for the near future.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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