Key regions: United States, China, India, Israel, Europe
The Capital Raising market in Canada is witnessing mild growth, influenced by factors such as evolving investor preferences, increased regulatory support, and the integration of technology in fundraising processes, which enhances accessibility and efficiency for businesses.
Customer preferences: Investors in Canada are increasingly prioritizing sustainable and socially responsible investment opportunities, reflecting a broader cultural shift towards environmental and social governance (ESG) criteria. This trend is particularly pronounced among younger demographics, who favor businesses that align with their values. Additionally, the rise of technology-driven platforms has made it easier for retail investors to participate in capital raising, fostering a more inclusive investment landscape. This evolution is reshaping the dynamics of fundraising, driving companies to adapt their strategies to attract a more conscientious investor base.
Trends in the market: In Canada, the Capital Raising Market is experiencing a notable shift towards sustainable investment practices, with a growing emphasis on Environmental, Social, and Governance (ESG) criteria. Investors, particularly millennials and Gen Z, are increasingly drawn to companies that demonstrate commitment to social responsibility and environmental stewardship. Simultaneously, the emergence of fintech platforms is democratizing access to capital, enabling retail investors to engage in funding opportunities that were previously reserved for institutional players. This trend is compelling companies to innovate their fundraising strategies, aligning them with the values of a more socially conscious investor base.
Local special circumstances: In Canada, the Capital Raising Market is shaped by its vast natural resources and commitment to environmental protection, influencing investor preferences towards sustainable practices. The diverse cultural landscape fosters a strong emphasis on social equity and corporate responsibility, appealing to socially conscious investors. Regulatory frameworks, such as the Canadian Securities Administrators' guidelines on ESG disclosures, enhance transparency and encourage companies to adopt sustainable practices, differentiating Canada from other markets and driving innovative fundraising strategies.
Underlying macroeconomic factors: The Capital Raising Market in Canada is significantly influenced by macroeconomic factors such as global commodity prices, interest rates, and fiscal policies. The country's robust natural resources sector, coupled with fluctuating global demand, impacts investment flows and capital availability. Additionally, Canada's stable economic health, characterized by low unemployment and steady GDP growth, fosters investor confidence. Favorable fiscal policies that promote innovation and support startups can enhance access to capital. Furthermore, rising interest in sustainable investments aligns with global trends, encouraging the adoption of green financing practices among Canadian firms, ultimately shaping market dynamics.
Data coverage:
Data encompasses B2B and B2C enterprises. Figures are based on the amount of capital raised, the average of deal size and the number of deals.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use data from OECD, annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, CPI, number of small and medium-sized enterprises (SME), new businesses registered (number) . This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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