Financial Advisory - Worldwide

  • Worldwide
  • The Financial Advisory market worldwide is projected to reach a staggering US$126.10tn in terms of Assets under Management by the year 2024.
  • It is anticipated that this market segment will continue to grow steadily with an annual growth rate (CAGR 2024-2028) of 5.35%.
  • This growth trajectory is expected to lead to a substantial increase in market volume, reaching an impressive US$155.30tn by the year 2028.
  • In the rapidly growing financial advisory market in the United States, robo-advisors are gaining popularity among tech-savvy investors.

Key regions: United States, Singapore, Europe, Switzerland, Canada

Region comparison

Analyst Opinion

The Financial Advisory market in Worldwide is experiencing significant growth and development, driven by changing customer preferences, emerging trends, and local special circumstances. Customer preferences in the Financial Advisory market are shifting towards personalized and holistic services that cater to individual needs.

Customers are seeking comprehensive financial advice and guidance, including investment planning, retirement planning, and estate planning. They are also demanding more transparent and fee-based services, as they become increasingly aware of the potential conflicts of interest in commission-based models. Additionally, customers are looking for digital solutions and online platforms that provide convenient access to financial advice and tools.

Trends in the Financial Advisory market are influenced by global and regional factors. One major trend is the rise of robo-advisors, which are automated investment platforms that use algorithms to provide financial advice. Robo-advisors offer low-cost and accessible investment solutions, making them attractive to younger and tech-savvy investors.

Another trend is the integration of technology in traditional advisory firms, enabling them to enhance their services and reach a wider customer base. Firms are using data analytics, artificial intelligence, and machine learning to analyze customer behavior, personalize recommendations, and improve investment strategies. Local special circumstances also play a role in shaping the Financial Advisory market in different countries and regions.

Regulatory changes and reforms are impacting the market dynamics, with governments introducing stricter regulations to protect investors and ensure transparency. For example, the implementation of the European Union's MiFID II directive has increased transparency and disclosure requirements for financial advisors operating in the region. Moreover, cultural and demographic factors influence customer preferences and the demand for financial advisory services.

In countries with aging populations, there is a growing need for retirement planning and wealth management services. Underlying macroeconomic factors contribute to the development of the Financial Advisory market. Economic growth, rising disposable incomes, and increasing wealth levels are driving the demand for financial advisory services.

As individuals accumulate wealth, they seek professional advice to manage and grow their assets. Furthermore, low interest rates and volatile financial markets create challenges for investors, leading them to seek guidance from financial advisors to navigate these complexities. Geopolitical events and market uncertainties also impact the market, as investors look for expert advice to mitigate risks and maximize returns.

In conclusion, the Financial Advisory market in Worldwide is witnessing growth and development due to evolving customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. As customers demand personalized and holistic services, firms are adapting by incorporating technology and offering transparent and fee-based solutions. Regulatory changes, cultural factors, and economic conditions further shape the market dynamics, creating opportunities and challenges for financial advisors.


Data coverage:

The data encompasses B2C enterprises. The figures are based on gross revenues, assets under management, and user & advisor data of relevant services and products offered within the Wealth Management market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research activities (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as: GDP, gross national income (GNI), consumer spending, total investment (% of GDP), high income (% of population), and number of high-net-worth individuals (HNWI). This data helps us estimate the market size for each country individually.


In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).


  • Assets Under Management (AUM)
  • Company Revenue
  • Advisor Revenue
  • Analyst Opinion
  • Financial Advisors
  • High Net Worth Individuals
  • Methodology
  • Key Market Indicators
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