In 2020, the size of the global mobile marketing market was estimated at 11 billion U.S. dollars, and the source projected that it would reach 57.85 billion dollars by 2030. This would signify a compound annual growth rate (CAGR) of over 18 percent.
Mobile marketing market size worldwide from 2020 to 2030 (in billion U.S. dollars)
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Statistics on Mobile marketing and advertising worldwide
Overview
8
- Premium Statistic Mobile marketing market size worldwide 2020-2030
- Premium Statistic Mobile advertising spending worldwide 2007-2024
- Premium Statistic Worldwide share of mobile in digital advertising spending 2017-2025
- Premium Statistic Largest mobile advertising markets worldwide 2022, by ad spend
- Premium Statistic Countries with highest mobile ad spend share 2021
- Basic Statistic Global mobile app install advertising spending 2017-2022
- Premium Statistic Worldwide mobile advertising spending 2022, by format
- Premium Statistic Mobile ad spend worldwide in 2021, by OS
Metrics
6
- Premium Statistic Digital ads time-in-view worldwide 2022, by device
- Premium Statistic Mobile web display ads time-in-view worldwide 2021, by country
- Premium Statistic Mobile display ad viewability rates worldwide 2019-2022
- Premium Statistic Mobile video ad viewability rates worldwide 2019-2022
- Premium Statistic Mobile app video ad viewability rates worldwide 2020-2021
- Premium Statistic Viewer completion rates of video formats worldwide 2019, by device
Programmatic
3
Ad fraud
4
Marketer perspective
6
- Basic Statistic Most effective digital marketing techniques 2020
- Premium Statistic Digital video ad budget growth worldwide 2020, by platform
- Premium Statistic Most effective ad formats for mobile app user acquisition worldwide 2022
- Premium Statistic Leading SEO factors for search rankings worldwide 2021
- Premium Statistic Email marketing challenges worldwide 2020
- Premium Statistic Video header bidding adoption growth worldwide 2020, by device
Audience
8
- Basic Statistic Worldwide digital population July 2022
- Premium Statistic Leading mobile activities worldwide 2020, by usage reach
- Basic Statistic Leading app categories worldwide Q3 2020, by reach
- Premium Statistic Leading business communication channels for global smartphone users 2021, by platform
- Premium Statistic Weekly frequency of commercial messages via received smartphone 2021, by platform
- Premium Statistic Attitudes of smartphone users worldwide towards mobile commercial messages 2021
- Premium Statistic Consumers who took no action on mobile advertising worldwide 2021, by region
- Premium Statistic Number of mobile adblocking browser users worldwide 2013-2021
Further related statistics
21
- U.S. businesses mobile marketing budget share 2015-2023
- Contribution of mobile marketing to companies' performance in the UK 2021
- U.S. businesses mobile marketing budget share 2022, by sector
- Mobile marketing & advertising budget in the UK 2020, by channel
- Mobile marketing and advertising budget allocation in the UK 2016-2020
- Leading challenges in measuring mobile marketing success in the U.S. in 2018
- Share of brand vs. performance mobile marketing budgets U.S. 2019
- Share of marketers increasing Android or iOS spend in the U.S. and UK 2022
- QR code use related to marketing or promotional offers in the U.S. 2021, by age
- Importance of QR codes for shoppers in the U.S. 2021
- Mobile ad fraud rate 2021, by platform
- Key performance indicators for mobile marketing in the UK 2017
- Adoption of mobile-first marketing strategies in EMEA 2019-2020
- Apple App Store: global ratings of highest-ranking apps 2022, by position
- Apple App Store: global rating and reviews of best-ranking apps 2022, by category
- Google Play Store: highest-ranking apps size 2022, by category
- Countries with the highest in-app banner ads eCPM for Android 2022
- Apple App Store: highest-ranking apps size 2022, by category
- Google Play Store: update frequency for highest-ranking apps 2022, by category
- Google Play Store: most popular keywords and CTA in highest-ranking gaming apps 2022
- Google Play Store: target keyword match in highest-ranking apps 2022, by category
Further Content: You might find this interesting as well
Statista. (October 15, 2021). Mobile marketing market size worldwide from 2020 to 2030 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 27, 2023, from https://www.statista.com/statistics/1002859/mobile-marketing-market-size-worldwide/
Statista. "Mobile marketing market size worldwide from 2020 to 2030 (in billion U.S. dollars)." Chart. October 15, 2021. Statista. Accessed January 27, 2023. https://www.statista.com/statistics/1002859/mobile-marketing-market-size-worldwide/
Statista. (2021). Mobile marketing market size worldwide from 2020 to 2030 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 27, 2023. https://www.statista.com/statistics/1002859/mobile-marketing-market-size-worldwide/
Statista. "Mobile Marketing Market Size Worldwide from 2020 to 2030 (in Billion U.S. Dollars)." Statista, Statista Inc., 15 Oct 2021, https://www.statista.com/statistics/1002859/mobile-marketing-market-size-worldwide/
Statista, Mobile marketing market size worldwide from 2020 to 2030 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1002859/mobile-marketing-market-size-worldwide/ (last visited January 27, 2023)
Mobile marketing market size worldwide from 2020 to 2030 (in billion U.S. dollars) [Graph], Statista, October 15, 2021. [Online]. Available: https://www.statista.com/statistics/1002859/mobile-marketing-market-size-worldwide/