Employers targeting specific school graduates via social media U.S. 2019, ethnicity

The statistic presents information on perceptions on employer usage of social media advertising to target only candidates graduated from specific schools according to adults in the United States as of April 2019, by ethnicity. The survey results show, that 22 percent of responding Hispanics in the U.S. thought it was appropriate for employers to use social media to target only candidates graduated from specific school.

Perceptions on employer usage of social media advertising to target only candidates graduated from specific schools according to adults in the United States as of April 2019, by ethnicity

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Source

Release date

April 2019

Region

United States

Survey time period

March 31 to April 2, 2019

Number of respondents

1,479 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Question: Appropriate ad tool use — Employers using social media advertising tools to show job ads only to users who graduated from specific colleges. Do you think the following actions are appropriate or inappropriate?

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