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Italy: investment priorities with regard to customer relationship 2018

For the year 2018, which are the investments priorities to better the relationship with the customer?

by Statista Research Department, last edited May 8, 2019
Italy: investment priorities with regard to customer relationship 2018 The statistic depicts the investment priorities of companies to better the relationship with their customers in Italy in 2018. The CRM (customer relationship management) was indicated by 55 percent as a priority, followed by the costumer experience, 43 percent, and the GDPR, 38 percent.
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For the year 2018, which are the investments priorities to better the relationship with the customer?

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