In the fourth quarter of 2023, retail sales value of non-food FMCG generated through e-commerce constituted 25.9 percent of the total non-food FMCG sales in Taiwan. In comparison, hypermarkets made up 17.2 percent of the market.
Distribution of non-food fast-moving consumer goods (FMCG) retail sales value in Taiwan in 4th quarter 2023, by sales channel
Characteristic
Share of retail sales value
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Kantar Worldpanel. (March 20, 2024). Distribution of non-food fast-moving consumer goods (FMCG) retail sales value in Taiwan in 4th quarter 2023, by sales channel [Graph]. In Statista. Retrieved September 08, 2024, from https://www.statista.com/statistics/1004813/taiwan-non-food-fmcg-retail-sales-value-share-by-sales-channel/
Kantar Worldpanel. "Distribution of non-food fast-moving consumer goods (FMCG) retail sales value in Taiwan in 4th quarter 2023, by sales channel ." Chart. March 20, 2024. Statista. Accessed September 08, 2024. https://www.statista.com/statistics/1004813/taiwan-non-food-fmcg-retail-sales-value-share-by-sales-channel/
Kantar Worldpanel. (2024). Distribution of non-food fast-moving consumer goods (FMCG) retail sales value in Taiwan in 4th quarter 2023, by sales channel . Statista. Statista Inc.. Accessed: September 08, 2024. https://www.statista.com/statistics/1004813/taiwan-non-food-fmcg-retail-sales-value-share-by-sales-channel/
Kantar Worldpanel. "Distribution of Non-food Fast-moving Consumer Goods (Fmcg) Retail Sales Value in Taiwan in 4th Quarter 2023, by Sales Channel ." Statista, Statista Inc., 20 Mar 2024, https://www.statista.com/statistics/1004813/taiwan-non-food-fmcg-retail-sales-value-share-by-sales-channel/
Kantar Worldpanel, Distribution of non-food fast-moving consumer goods (FMCG) retail sales value in Taiwan in 4th quarter 2023, by sales channel Statista, https://www.statista.com/statistics/1004813/taiwan-non-food-fmcg-retail-sales-value-share-by-sales-channel/ (last visited September 08, 2024)
Distribution of non-food fast-moving consumer goods (FMCG) retail sales value in Taiwan in 4th quarter 2023, by sales channel [Graph], Kantar Worldpanel, March 20, 2024. [Online]. Available: https://www.statista.com/statistics/1004813/taiwan-non-food-fmcg-retail-sales-value-share-by-sales-channel/