Main reasons for impulse purchases South Korea 2018

Published by
Nina Jobst,
Aug 28, 2023
This statistic presents the result of a survey about the leading reasons for impulse purchases in South Korea in the second half of 2018. According to the survey, 53 percent of respondents stated to purchase articles impulsively when the price is cheap.

Leading reasons for impulse purchases in South Korea in the 2nd half of 2018

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Release date

September 2018

Region

South Korea

Survey time period

July 18, 2018

Number of respondents

847 respondents

Age group

20-49 years

Special properties

impulse purchase within the previous three months

Method of interview

Online Access Panel

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