Distribution of luxury expenditure in China 2018-2025, by sales channel

This statistic shows the share of spending on luxury products online and offline in China in 2018, with forecasts up to 2025. According to data published by McKinsey, approximately 92 percent of luxury spending in China were for offline purchases in 2018.

Breakdown of luxury spending in China from 2018 to 2025, by sales channel

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Source

Release date

April 2019

Region

China

Survey time period

2018

Supplementary notes

*Forecast.

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