Out of the different advertising media, internet advertising has seen the biggest growth over the observed period of time. As of 2021, digital advertising was also the only advertising medium that has not seen an overall decrease in advertising expenditure share. In 2021, internet advertising accounted for 42.7 percent of advertising expenditure in Poland.
Distribution of advertising expenditure in Poland from 2012 to 2021, by medium
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WirtualneMedia. (March 1, 2022). Distribution of advertising expenditure in Poland from 2012 to 2021, by medium [Graph]. In Statista. Retrieved October 10, 2024, from https://www.statista.com/statistics/1006354/poland-advertising-expenditure-by-medium/
WirtualneMedia. "Distribution of advertising expenditure in Poland from 2012 to 2021, by medium." Chart. March 1, 2022. Statista. Accessed October 10, 2024. https://www.statista.com/statistics/1006354/poland-advertising-expenditure-by-medium/
WirtualneMedia. (2022). Distribution of advertising expenditure in Poland from 2012 to 2021, by medium. Statista. Statista Inc.. Accessed: October 10, 2024. https://www.statista.com/statistics/1006354/poland-advertising-expenditure-by-medium/
WirtualneMedia. "Distribution of Advertising Expenditure in Poland from 2012 to 2021, by Medium." Statista, Statista Inc., 1 Mar 2022, https://www.statista.com/statistics/1006354/poland-advertising-expenditure-by-medium/
WirtualneMedia, Distribution of advertising expenditure in Poland from 2012 to 2021, by medium Statista, https://www.statista.com/statistics/1006354/poland-advertising-expenditure-by-medium/ (last visited October 10, 2024)
Distribution of advertising expenditure in Poland from 2012 to 2021, by medium [Graph], WirtualneMedia, March 1, 2022. [Online]. Available: https://www.statista.com/statistics/1006354/poland-advertising-expenditure-by-medium/