This graph depicts the results of a survey about important factors influencing purchasing decisions in Italy in 2017, by age group. According to data published by Pepper, 33 percent of respondents aged between 16 and 24 years considered the price to be the most important aspect, whereas 40 percent of consumers aged 65 years and older regarded the quality of the product as main decision factor.
Which of the following factors do you consider do be the most important point that influences your purchasing decisions?
This question was phrased by the source as follows: "Rate in order the factors that influence your purchasing decisions. Please assign the answer options by importance by giving the most important point a 1, the second most important point a 2 and so on."
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Pepper Media Holding. (January 1, 2018). Which of the following factors do you consider do be the most important point that influences your purchasing decisions? [Graph]. In Statista. Retrieved December 11, 2024, from https://www.statista.com/statistics/1008673/important-factors-influencing-purchase-decisions-by-age-italy/
Pepper Media Holding. "Which of the following factors do you consider do be the most important point that influences your purchasing decisions?." Chart. January 1, 2018. Statista. Accessed December 11, 2024. https://www.statista.com/statistics/1008673/important-factors-influencing-purchase-decisions-by-age-italy/
Pepper Media Holding. (2018). Which of the following factors do you consider do be the most important point that influences your purchasing decisions?. Statista. Statista Inc.. Accessed: December 11, 2024. https://www.statista.com/statistics/1008673/important-factors-influencing-purchase-decisions-by-age-italy/
Pepper Media Holding. "Which of The following Factors Do You Consider Do Be The Most Important Point That Influences Your Purchasing Decisions?." Statista, Statista Inc., 1 Jan 2018, https://www.statista.com/statistics/1008673/important-factors-influencing-purchase-decisions-by-age-italy/
Pepper Media Holding, Which of the following factors do you consider do be the most important point that influences your purchasing decisions? Statista, https://www.statista.com/statistics/1008673/important-factors-influencing-purchase-decisions-by-age-italy/ (last visited December 11, 2024)
Which of the following factors do you consider do be the most important point that influences your purchasing decisions? [Graph], Pepper Media Holding, January 1, 2018. [Online]. Available: https://www.statista.com/statistics/1008673/important-factors-influencing-purchase-decisions-by-age-italy/