Average online spending on Black Friday in Italy 2017, by macro-region

This graph depicts the results of a survey about the average online spending on Black Friday in Italy in 2017, by macro-region. According to data published by Pepper, the largest groups respondents from the North East declared to not buy anything on Black Friday. However 17 percent of consumers from the South affirmed to spend at average between 76 and 100 GBP.

Roughly, how much money are you going to spend on Black Friday?

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Source

Release date

2018

Region

Italy

Survey time period

September 11-22, 2017

Number of respondents

1,000 respondents

Age group

16 years and older

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