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Customer data held by companies in Europe 2018, by type of data

Customer data held by companies in Europe in 2018, by type of data

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Release date

September 2018



Survey time period

March to April 2018

Number of respondents

5,878 respondents

Special properties


Supplementary notes

The source adds the following information: "Companies of different sizes – including very small businesses with 1-49 staff members, SMBs with 50-999 employees and major corporations/enterprises with over 1,000 employees. Fieldwork was completed in March-April 2018."

Interviews took place in 29 countries.
Answers of this survey refer only to companies in Europe.

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