Italy: number of companies in travel agencies sector 2017, by business size

What is the business size of Italian companies operating in the travel agency and tour operating sector? In 2017, this industry mainly consisted of small enterprises. As reported by Prometeia, approximately 16 thousands travel agencies and tour operators in Italy had an annual production value of maximum two million euros in the selected year. In terms of market share, these small companies accounted for about 44 percent of the market. On the contrary, only 33 companies generated an annual production value exceeding 50 million euros.

Small companies, many employees

In 2017, Italian small travel agencies and tour operators recorded the highest number of employees. According to data, companies with a production value not exceeding two million euros counted in total almost 30 thousand members of staff. Thus, roughly 60 percent of all the employees of the sector worked for small businesses over the period considered. .

The Italian leaders of the sector

If looking at the average percentage change in the production value between 2015 and 2017, Ventura S.p.A. was the company that experienced the greatest growth in the travel agency and tour operator sector. Indeed, the Italian company averagely increased its production value by 38.6 percent during the period considered.

Number of companies in the travel agency and tour operator sector in Italy in 2017, by business size

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Release date

June 2019



Survey time period


Supplementary notes

The travel agency and tour operator sector includes all activities of provided by travel agencies or tour operator as well as other booking and promotional activities.

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