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Impact of bloggers on clothing purchase decisions in the U.S. as of 2019, by age

Influence of bloggers on consumers' apparel purchases in the United States as of 2019, by generation

by Liam O'Connell, last edited May 29, 2019
Impact of bloggers on clothing purchase decisions in the U.S. as of 2019, by age This statistic shows the influence of bloggers on the apparel purchase decision of consumers in the United states as of 2019, by generation. As of January 2019, 12.4 percent of millennial consumers stated that their apparel purchases were influenced by celebrity bloggers.
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Influence of bloggers on consumers' apparel purchases in the United States as of 2019, by generation

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Statistics on "Millennials in the U.S.: Consumer goods and shopping behavior"
  • Overview Millennials
  • Beauty and personal care
  • Apparel
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