This statistic illustrates the results of a survey about high-end watch consumers in China in May 2019. During the survey period, around 57.7 percent of Chinese respondents who already owned a premium watch said that the brand idea was an important product evaluation factor when assessing a high-end watch.
Product evaluation criteria among high-end watch buyers in China as of May 2019, by type
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iResearch. (May 28, 2019). Product evaluation criteria among high-end watch buyers in China as of May 2019, by type [Graph]. In Statista. Retrieved August 17, 2022, from https://www.statista.com/statistics/1012099/china-product-evaluation-criteria-among-premium-watch-buyers/
iResearch. "Product evaluation criteria among high-end watch buyers in China as of May 2019, by type." Chart. May 28, 2019. Statista. Accessed August 17, 2022. https://www.statista.com/statistics/1012099/china-product-evaluation-criteria-among-premium-watch-buyers/
iResearch. (2019). Product evaluation criteria among high-end watch buyers in China as of May 2019, by type. Statista. Statista Inc.. Accessed: August 17, 2022. https://www.statista.com/statistics/1012099/china-product-evaluation-criteria-among-premium-watch-buyers/
iResearch. "Product Evaluation Criteria among High-end Watch Buyers in China as of May 2019, by Type." Statista, Statista Inc., 28 May 2019, https://www.statista.com/statistics/1012099/china-product-evaluation-criteria-among-premium-watch-buyers/
iResearch, Product evaluation criteria among high-end watch buyers in China as of May 2019, by type Statista, https://www.statista.com/statistics/1012099/china-product-evaluation-criteria-among-premium-watch-buyers/ (last visited August 17, 2022)