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Italy: opening rate of DEM e-mails 2018, by B2C industry

Share of opened direct e-mail marketing (DEM) e-mails in Italy in 2018, by B2C (business to consumer) industry

by Daniela Coppola, last edited Jul 16, 2019
Italy: opening rate of DEM e-mails 2018, by B2C industry This statistic shows the share of opened direct email marketing (DEM) mails in Italy in 2018, by B2C (business to consumer) industry. According to data provided by MailUp, associations and political organizations were the sector with the highest rate of direct emails that were opened by users. Restaurants followed with an opening rate of 49 percent.
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Share of opened direct e-mail marketing (DEM) e-mails in Italy in 2018, by B2C (business to consumer) industry

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