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TV ad share in India in 2021, by product category

Published by
Tanushree Basuroy,
Jun 10, 2022
FMCG had the highest share in television advertising across India in 2021, at about 46 percent. E-commerce and education made up the top three that year. E-commerce made the largest contribution to revenue growth that year with 93 percent.

Television advertisement distribution across India in 2021, by product category

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