FMCG had the highest share in television advertising across India in 2021, at about 46 percent. E-commerce and education made up the top three that year. E-commerce made the largest contribution to revenue growth that year with 93 percent.
Television advertisement distribution across India in 2021, by product category
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FICCI, & EY. (March 21, 2022). Television advertisement distribution across India in 2021, by product category [Graph]. In Statista. Retrieved July 04, 2022, from https://www.statista.com/statistics/1016783/india-tv-ad-impressions-by-product-category/
FICCI, und EY. "Television advertisement distribution across India in 2021, by product category." Chart. March 21, 2022. Statista. Accessed July 04, 2022. https://www.statista.com/statistics/1016783/india-tv-ad-impressions-by-product-category/
FICCI, EY. (2022). Television advertisement distribution across India in 2021, by product category. Statista. Statista Inc.. Accessed: July 04, 2022. https://www.statista.com/statistics/1016783/india-tv-ad-impressions-by-product-category/
FICCI, and EY. "Television Advertisement Distribution across India in 2021, by Product Category." Statista, Statista Inc., 21 Mar 2022, https://www.statista.com/statistics/1016783/india-tv-ad-impressions-by-product-category/
FICCI & EY, Television advertisement distribution across India in 2021, by product category Statista, https://www.statista.com/statistics/1016783/india-tv-ad-impressions-by-product-category/ (last visited July 04, 2022)