According to a survey on Korean cultural content in 2021 in Malaysia, around 50 percent of respondents stated that the effectiveness and good quality of Korean products are the main positive aspects for consumers' impression of Korean beauty products.
Main positive aspects for consumers' impression of Korean beauty products in Malaysia in 2021
Characteristic
Share of respondents
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Korean Foundation for International Cultural Exchange. (February 14, 2022). Main positive aspects for consumers' impression of Korean beauty products in Malaysia in 2021 [Graph]. In Statista. Retrieved September 17, 2024, from https://www.statista.com/statistics/1018256/south-korea-factors-korean-beauty-products-positive-in-malaysia/
Korean Foundation for International Cultural Exchange. "Main positive aspects for consumers' impression of Korean beauty products in Malaysia in 2021." Chart. February 14, 2022. Statista. Accessed September 17, 2024. https://www.statista.com/statistics/1018256/south-korea-factors-korean-beauty-products-positive-in-malaysia/
Korean Foundation for International Cultural Exchange. (2022). Main positive aspects for consumers' impression of Korean beauty products in Malaysia in 2021. Statista. Statista Inc.. Accessed: September 17, 2024. https://www.statista.com/statistics/1018256/south-korea-factors-korean-beauty-products-positive-in-malaysia/
Korean Foundation for International Cultural Exchange. "Main Positive Aspects for Consumers' Impression of Korean Beauty Products in Malaysia in 2021." Statista, Statista Inc., 14 Feb 2022, https://www.statista.com/statistics/1018256/south-korea-factors-korean-beauty-products-positive-in-malaysia/
Korean Foundation for International Cultural Exchange, Main positive aspects for consumers' impression of Korean beauty products in Malaysia in 2021 Statista, https://www.statista.com/statistics/1018256/south-korea-factors-korean-beauty-products-positive-in-malaysia/ (last visited September 17, 2024)
Main positive aspects for consumers' impression of Korean beauty products in Malaysia in 2021 [Graph], Korean Foundation for International Cultural Exchange, February 14, 2022. [Online]. Available: https://www.statista.com/statistics/1018256/south-korea-factors-korean-beauty-products-positive-in-malaysia/