In 2019, the average daily time spent on social media by U.S. users amounted to 76.3 minutes. This duration is set to increase to 82 daily minutes in 2020 - this estimate is strongly related to social distancing due to COVID-19 and thus spending more time with social platforms in order to stay connected.
Average daily time spent on social networks by users in the United States from 2018 to 2022
(in minutes)
*Forecast Time spent with each medium includes all time spent with that medium, regardless of multitasking; for example, 1 hour of multitasking on Facebook while using Snapchat is counted as 1 hour for Facebook and 1 hour for Snapchat
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eMarketer. (April 29, 2020). Average daily time spent on social networks by users in the United States from 2018 to 2022 (in minutes) [Graph]. In Statista. Retrieved July 16, 2020, from https://www.statista.com/statistics/1018324/us-users-daily-social-media-minutes/
eMarketer. "Average daily time spent on social networks by users in the United States from 2018 to 2022 (in minutes)." Chart. April 29, 2020. Statista. Accessed July 16, 2020. https://www.statista.com/statistics/1018324/us-users-daily-social-media-minutes/
eMarketer. (2020). Average daily time spent on social networks by users in the United States from 2018 to 2022 (in minutes). Statista. Statista Inc.. Accessed: July 16, 2020. https://www.statista.com/statistics/1018324/us-users-daily-social-media-minutes/
eMarketer. "Average Daily Time Spent on Social Networks by Users in The United States from 2018 to 2022 (in Minutes)." Statista, Statista Inc., 29 Apr 2020, https://www.statista.com/statistics/1018324/us-users-daily-social-media-minutes/
eMarketer, Average daily time spent on social networks by users in the United States from 2018 to 2022 (in minutes) Statista, https://www.statista.com/statistics/1018324/us-users-daily-social-media-minutes/ (last visited July 16, 2020)
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