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Pay TV versus Netflix subscribers in the U.S. 2018

This statistic shows the share of pay TV versus Netflix subscribers in the United States as of October 2018. In 2018, Netflix usage overtook cable and satellite television for the first time, with 76 percent of survey respondents stating that they used Netflix compared to 67 percent of adults who said they used a traditional pay TV service.

Share of pay TV versus Netflix subscribers in the United States as of October 2018

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Source

Release date

January 2019

Region

United States

Survey time period

October 2018

Number of respondents

2,016 respondents

Age group

18-59 years

Special properties

among households with an annual income over 40 thousand U.S. dollars

Supplementary notes

The question was phrased by the source as follows: 'Which of the following TV/video services do you currently use, have used in the past, or never used?'

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