Roku was the leading streaming TV platform in the United States in the first quarter of 2019. During the measured period, Roku media streamers and Roku-based smart TVS accounted for the lion's share of over 30 percent of all connected TV device sales in the U.S.
The rise of Roku
A Roku is a digital media player device that allows users to stream content from a number of original channels, cable networks, entertainment apps, and third-party providers like Netflix and Hulu. These devices deliver OTT (over-the-top) video content via the users’ internet connection – to great success: in the United States, Roku Inc. reported close to 30 million monthly active users in the first quarter of 2019 and an annual revenue of over 325 million U.S. dollars in 2018.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Strategy Analytics. (June 26, 2019). Connected TV device shipment share in United States as of 1st quarter 2019, by platform [Graph]. In Statista. Retrieved May 15, 2022, from https://www.statista.com/statistics/1021332/united-states-connected-tv-devices-market-share/
Strategy Analytics. "Connected TV device shipment share in United States as of 1st quarter 2019, by platform." Chart. June 26, 2019. Statista. Accessed May 15, 2022. https://www.statista.com/statistics/1021332/united-states-connected-tv-devices-market-share/
Strategy Analytics. (2019). Connected TV device shipment share in United States as of 1st quarter 2019, by platform. Statista. Statista Inc.. Accessed: May 15, 2022. https://www.statista.com/statistics/1021332/united-states-connected-tv-devices-market-share/
Strategy Analytics. "Connected Tv Device Shipment Share in United States as of 1st Quarter 2019, by Platform." Statista, Statista Inc., 26 Jun 2019, https://www.statista.com/statistics/1021332/united-states-connected-tv-devices-market-share/
Strategy Analytics, Connected TV device shipment share in United States as of 1st quarter 2019, by platform Statista, https://www.statista.com/statistics/1021332/united-states-connected-tv-devices-market-share/ (last visited May 15, 2022)