In 2019, the leading shirt sponsors of the top 50 football clubs in Europe were the airline and the automotive industry. Both industries had six sponsorship deals with leading football clubs.
Football sponsorship allows brands to increase brand awareness, reach new markets and raise profits.
In 2019, the value of shirt sponsorship deals with the airline industry amounted to 207 million euros. The automotive industry contributed with 159 million euros in shirt sponsorship.
Number of shirt sponsorship deals of the leading 50 football clubs in Europe in 2019, by industry
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Brand Finance. (May 16, 2019). Number of shirt sponsorship deals of the leading 50 football clubs in Europe in 2019, by industry [Graph]. In Statista. Retrieved February 25, 2020, from https://www.statista.com/statistics/1024970/sponsorship-deals-top-football-clubs-by-industry/
Brand Finance. "Number of shirt sponsorship deals of the leading 50 football clubs in Europe in 2019, by industry ." Chart. May 16, 2019. Statista. Accessed February 25, 2020. https://www.statista.com/statistics/1024970/sponsorship-deals-top-football-clubs-by-industry/
Brand Finance. (2019). Number of shirt sponsorship deals of the leading 50 football clubs in Europe in 2019, by industry . Statista. Statista Inc.. Accessed: February 25, 2020. https://www.statista.com/statistics/1024970/sponsorship-deals-top-football-clubs-by-industry/
Brand Finance. "Number of Shirt Sponsorship Deals of The Leading 50 Football Clubs in Europe in 2019, by Industry ." Statista, Statista Inc., 16 May 2019, https://www.statista.com/statistics/1024970/sponsorship-deals-top-football-clubs-by-industry/
Brand Finance, Number of shirt sponsorship deals of the leading 50 football clubs in Europe in 2019, by industry Statista, https://www.statista.com/statistics/1024970/sponsorship-deals-top-football-clubs-by-industry/ (last visited February 25, 2020)
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