Marketers using individualized e-mail experiences in the U.S. 2018, by industry

The statistic presents the share of marketers using individualized e-mail experiences in the United States as of April 2019, by industry. According to the findings, 38 percent of marketers in the retail sector were using individualized e-mails, while the remaining 62 percent were still sending mass e-mails.

Share of marketers using individualized e-mail experiences in the United States as of April 2019, by industry

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Sources

Release date

April 2018

Region

United States

Survey time period

April 2018

Number of respondents

*

Supplementary notes

*The source did not provide information on the sample number.

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Statistics on "E-mail marketing "

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