Alternative news website users India 2019

When survey respondents were asked as of January 2019 whether they used any such alternative or partisan news sites in the week preceding the survey based on their political affiliation, it was seen that supporters of the United Progressive Alliance (UPA), a coalition of left and center-left political parties in India, used alternative media the most with a 48 percent share. While those who were non-partisan in their political affiliation used these websites the least. India has seen a rise of partisan or alternative news websites catering to certain political ideologies to reach a small but specific audience.

Partisan news website users across India in 2019, by political allegiance

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Release date

March 2019



Survey time period

January 2019

Number of respondents


Special properties

among English speakers with access to the internet who had consumed news in the month preceding the survey period

Method of interview

Online survey

Supplementary notes

The survey question was- "Which, if any, of the following have you used to access news in the last week? Please select all that apply."
*Among the total respondents, 501 were BJP supporters, 232 were UPA (including ex-UPA) supporters, and 280 were non-partisans who may or may not vote.

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