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Festive shopping budget India 2018-2020

During the survey conducted on festive shopping budget in 2020 across India, only about five percent of the respondents had planned to spend over 100 thousand Indian rupees. Whereas, in the previous year about 12 percent of people were willing to spend over 100 thousand rupees during festive season. Promotional pricing and exciting discounts are a common occurrence during the festive seasons which fuels consumption and ends up with higher spending capacities than originally intended.

Festive shopping budget across India from 2018 to 2020

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Sources

In cooperation with
LitmusWorld
Release date

October 2020

Region

India

Survey time period

2018 to 2020

Number of respondents

100,000+

Supplementary notes

Specific date of survey was not mentioned by the source.

One Indian rupee is equal to 0.014 U.S. dollars and 0.011 euros (as of February 2021).

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