Share of licensed toys in Russia and worldwide 2015-2018

The licensed share of toys gradually decreased both worldwide and in Russia over the recent years. The licensed toys occupied a quarter of the global market and one fifth of the Russian market in 2018.

Licensed share* of the toy market in Russia compared to the global toy market from 2015 to 2018

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Sources

Release date

April 2019

Region

Russia

Survey time period

2015 to 2018

Supplementary notes

* By average price.

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Statistics on "Toys and games industry in Russia "

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