Primary channels for U.S. grocery shoppers October 2021 to April 2022*

Published by
T. Ozbun,
Nov 21, 2022
Between October 2021 and April 2022, the majority of grocery shoppers chose large regional chains as their main destination for groceries in the United States. Supercenter retailers were the second choice for grocery purchases, with just over 20 percent of shoppers choosing them as their primary destination.

Where do you make most of your grocery purchases?

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Release date

April 2022

Region

United States

Survey time period

October 8, 2021 to April 6, 2022

Number of respondents

31,349 respondents

Age group

18 years and older

Special properties

Percentages do not add up to 100 due to rounding

Method of interview

Online interview

Supplementary notes

The question was originally stated as "Where do you make most of your grocery purchases?"
*As of April 6,2022

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