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Levels of trust in online news brands in Sweden 2020

Sveriges Television News was the online news brand which had highest level of trust among Swedes who were using it in 2020, with 68 percent of the respondents trusting it. Sveriges Radio News came in second, followed by local or regional newspapers.

Levels of trust in online news brands in Sweden in 2020

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Release date

June 2020



Survey time period


Number of respondents

2,091 respondents

Special properties

Respondents who use the brand

Method of interview

Online survey

Supplementary notes

Trust = % scored 6-10 on 10-point scale, Don’t trust = 0-4, Neither = 5.

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Statistics on "Online news in the Nordic countries"

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