Most in-demand digital original shows in the UK Q1 2019

This statistic, based on data provided by Parrot Analytics, shows that with over 4.3 million average daily demand expressions (DEx) nationwide, the Netflix show The Umbrella Academy was the most popular digital original television show in the United Kingdom (UK) in the first quarter of 2019. Not far behind with 4.18 million DEx was Star Trek: Discovery. The much talked about show Stranger Things was the third most popular with 3.78 million DEx.

Most popular digital original television shows based on audience demand in the United Kingdom (UK) in 1st quarter 2019

Audience demand in million average demand expressions*
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Source

Release date

July 2019

Region

United Kingdom

Survey time period

Q1 2019

Supplementary notes

* Parrot Analytics defines demand expressions as follows: "Demand Expressions®: A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream / download is a higher expression of demand than a 'like' / comment."

A digital original series is defined as: "a multi-episode series where the most recent season was produced or first made available on a streaming platform."

Figures have been rounded.

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Statistics on "Online video in the United Kingdom (UK)"

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