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Consumers exposed to some use of AI resulting in ethical issues 2019

Almost half of the consumers surveyed by Capgemini Research Institute feel they have been exposed to ethical issues related to artificial intelligence (AI). These are not singular exposures, but are at a fequency of more than two instances of ethical concerns. Unethical practices include reliance on machine-led decisions without disclosure; collecting and processing data without consent; and recommendations set by an AI system based on race/ethnicity/income without any explanation.

Share of consumers who believe they have experienced at least two types of use of AI that resulted in ethical issues in past 2-3 years

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Release date

July 2019


China, France, Germany, Netherlands, United Kingdom, United States

Survey time period

April 2018 - June 2019

Number of respondents

4,447 respondents

Age group

18 years and older

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