The federal campaigns in the United States are estimated to spend 1.2 billion dollars on digital advertising, related to the country's 2020 elections. At the same political federal campaign spending on broadcast TV is expected to reach 3.2 billion U.S. dollars.
Estimated federal campaign political advertising spending in the United States in 2020, by medium
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
MarketingCharts. (August 15, 2019). Estimated federal campaign political advertising spending in the United States in 2020, by medium (in billion U.S. dollars) [Graph]. In Statista. Retrieved February 13, 2025, from https://www.statista.com/statistics/1041544/federal-campaign-political-advertising-spending-by-medium-us/?__sso_cookie_checker=failed
MarketingCharts. "Estimated federal campaign political advertising spending in the United States in 2020, by medium (in billion U.S. dollars)." Chart. August 15, 2019. Statista. Accessed February 13, 2025. https://www.statista.com/statistics/1041544/federal-campaign-political-advertising-spending-by-medium-us/?__sso_cookie_checker=failed
MarketingCharts. (2019). Estimated federal campaign political advertising spending in the United States in 2020, by medium (in billion U.S. dollars). Statista. Statista Inc.. Accessed: February 13, 2025. https://www.statista.com/statistics/1041544/federal-campaign-political-advertising-spending-by-medium-us/?__sso_cookie_checker=failed
MarketingCharts. "Estimated Federal Campaign Political Advertising Spending in The United States in 2020, by Medium (in Billion U.S. Dollars)." Statista, Statista Inc., 15 Aug 2019, https://www.statista.com/statistics/1041544/federal-campaign-political-advertising-spending-by-medium-us/?__sso_cookie_checker=failed
MarketingCharts, Estimated federal campaign political advertising spending in the United States in 2020, by medium (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1041544/federal-campaign-political-advertising-spending-by-medium-us/?__sso_cookie_checker=failed (last visited February 13, 2025)
Estimated federal campaign political advertising spending in the United States in 2020, by medium (in billion U.S. dollars) [Graph], MarketingCharts, August 15, 2019. [Online]. Available: https://www.statista.com/statistics/1041544/federal-campaign-political-advertising-spending-by-medium-us/?__sso_cookie_checker=failed