In a survey on skincare and beauty products conducted by Rakuten Insight, as of July 2021, 57 percent of male Singaporean respondents would try a Korean beauty product if it was recommended to them by family and friends. Korean beauty products, also known as K-beauty, has gained in popularity and market share over the years, especially in Asia. K-beauty products were perceived by Asian customers to better meet their skincare needs.
Factors influencing male consumers to try Korean beauty products in Singapore as of July 2021
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (October 11, 2021). Factors influencing male consumers to try Korean beauty products in Singapore as of July 2021 [Graph]. In Statista. Retrieved October 10, 2024, from https://www.statista.com/statistics/1041939/singapore-factors-influencing-male-consumers-to-try-k-beauty-products/
Rakuten Insight. "Factors influencing male consumers to try Korean beauty products in Singapore as of July 2021." Chart. October 11, 2021. Statista. Accessed October 10, 2024. https://www.statista.com/statistics/1041939/singapore-factors-influencing-male-consumers-to-try-k-beauty-products/
Rakuten Insight. (2021). Factors influencing male consumers to try Korean beauty products in Singapore as of July 2021. Statista. Statista Inc.. Accessed: October 10, 2024. https://www.statista.com/statistics/1041939/singapore-factors-influencing-male-consumers-to-try-k-beauty-products/
Rakuten Insight. "Factors Influencing Male Consumers to Try Korean Beauty Products in Singapore as of July 2021." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1041939/singapore-factors-influencing-male-consumers-to-try-k-beauty-products/
Rakuten Insight, Factors influencing male consumers to try Korean beauty products in Singapore as of July 2021 Statista, https://www.statista.com/statistics/1041939/singapore-factors-influencing-male-consumers-to-try-k-beauty-products/ (last visited October 10, 2024)
Factors influencing male consumers to try Korean beauty products in Singapore as of July 2021 [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1041939/singapore-factors-influencing-male-consumers-to-try-k-beauty-products/
