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Long term goals in family businesses India 2018

According to a survey conducted in 2018 among Indian business leaders about their long-term goals, 80 percent of the respondents stated that they wish to create an environmentally sustainable organization. Indian family businesses are focused on sustainability in operations, corporate responsibilities and community efforts.

Long term goals in family businesses in India in 2018

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Release date

June 2019



Survey time period

April 20, 2018 to August 10, 2018

Number of respondents

106 respondents

Special properties

family business leaders

Method of interview

Questionnaire and personal interview

Supplementary notes

The original question was "Regarding some potential long-term goals (i.e. over the next 5 years or longer), please rate each goal on a scale of 1–5, where 1 means it’s not important to you over the long term and 5 means it’s essential to you".

For each respondent, the answers were ranked based on their top 2 goals.

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