The electronics segment had the highest online retail market penetration rate of about 19 percent in India in fiscal year 2017. E-commerce had a penetration rate of 28 percent that year, with immense potential for the years to come.
Penetration rate of the online retail market across India in financial year 2017, by category
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Motilal Oswal Group. (April 9, 2019). Penetration rate of the online retail market across India in financial year 2017, by category [Graph]. In Statista. Retrieved August 07, 2020, from https://www.statista.com/statistics/1044344/india-e-tail-penetration-rate-by-category/
Motilal Oswal Group. "Penetration rate of the online retail market across India in financial year 2017, by category ." Chart. April 9, 2019. Statista. Accessed August 07, 2020. https://www.statista.com/statistics/1044344/india-e-tail-penetration-rate-by-category/
Motilal Oswal Group. (2019). Penetration rate of the online retail market across India in financial year 2017, by category . Statista. Statista Inc.. Accessed: August 07, 2020. https://www.statista.com/statistics/1044344/india-e-tail-penetration-rate-by-category/
Motilal Oswal Group. "Penetration Rate of The Online Retail Market across India in Financial Year 2017, by Category ." Statista, Statista Inc., 9 Apr 2019, https://www.statista.com/statistics/1044344/india-e-tail-penetration-rate-by-category/
Motilal Oswal Group, Penetration rate of the online retail market across India in financial year 2017, by category Statista, https://www.statista.com/statistics/1044344/india-e-tail-penetration-rate-by-category/ (last visited August 07, 2020)
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