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Black Friday participation in the Netherlands 2018

In 2018, less than 20 percent of the respondents taking part in this survey was planning to buy something on Black Friday. According to the source, most popular Black Friday purchases included clothing, electronic devices and entertainment products, such as books, films, music and games.

Are you going to buy something on Black Friday?

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Sources

Release date

November 2018

Region

Netherlands

Survey time period

November 2018

Number of respondents

3,100 respondents

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "Wie gaat er iets kopen op Black Friday?" (English: Who is going to buy something on Black Friday?)

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