Salwar kameez/ethnic segment had the highest share of 34 percent of the women's apparel market in 2018 across the country. Notably, salwar kameez, saree and innerwear segment together contributed about 80 percent of the total women's apparel market in that year.
Market share of women's apparel across India in 2018, by category
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Technopak Advisors. (March 27, 2019). Market share of women's apparel across India in 2018, by category [Graph]. In Statista. Retrieved December 01, 2023, from https://www.statista.com/statistics/1049500/india-women-apparel-market-share-by-category/
Technopak Advisors. "Market share of women's apparel across India in 2018, by category." Chart. March 27, 2019. Statista. Accessed December 01, 2023. https://www.statista.com/statistics/1049500/india-women-apparel-market-share-by-category/
Technopak Advisors. (2019). Market share of women's apparel across India in 2018, by category. Statista. Statista Inc.. Accessed: December 01, 2023. https://www.statista.com/statistics/1049500/india-women-apparel-market-share-by-category/
Technopak Advisors. "Market Share of Women's Apparel across India in 2018, by Category." Statista, Statista Inc., 27 Mar 2019, https://www.statista.com/statistics/1049500/india-women-apparel-market-share-by-category/
Technopak Advisors, Market share of women's apparel across India in 2018, by category Statista, https://www.statista.com/statistics/1049500/india-women-apparel-market-share-by-category/ (last visited December 01, 2023)
Market share of women's apparel across India in 2018, by category [Graph], Technopak Advisors, March 27, 2019. [Online]. Available: https://www.statista.com/statistics/1049500/india-women-apparel-market-share-by-category/