Motivation to purchase wearable technology products Philippines 2019

Factors motivating consumers to buy wearable technology products in the Philippines in 2019

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Source

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In cooperation with
Rakuten Insight
Release date

September 2019

Region

Philippines

Survey time period

August 2 to August 30, 2019

Number of respondents

2,101 respondents

Age group

16 years and older

Special properties

among respondents that own a smart wearable

Method of interview

Online survey

Supplementary notes

Original survey question: What motivated you to buy a smartwatch and/or fitness/activity tracker? Choose the top two reasons.

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