In 2021, Netflix was the most popular subscription video-on-demand (SVOD) platform in Italy based on market shares. The streaming service was closely followed by Amazon Prime Video, with a market share of 27 percent. Disney+ reached a market share of 16 percent, making it the third most popular SVOD service in Italy.
Most popular subscription video-on-demand (SVOD) platforms in Italy in 2021, by market share
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Advanced Television. (October 15, 2021). Most popular subscription video-on-demand (SVOD) platforms in Italy in 2021, by market share [Graph]. In Statista. Retrieved January 25, 2025, from https://www.statista.com/statistics/1052292/most-popular-vod-platforms-italy/?__sso_cookie_checker=failed
Advanced Television. "Most popular subscription video-on-demand (SVOD) platforms in Italy in 2021, by market share." Chart. October 15, 2021. Statista. Accessed January 25, 2025. https://www.statista.com/statistics/1052292/most-popular-vod-platforms-italy/?__sso_cookie_checker=failed
Advanced Television. (2021). Most popular subscription video-on-demand (SVOD) platforms in Italy in 2021, by market share. Statista. Statista Inc.. Accessed: January 25, 2025. https://www.statista.com/statistics/1052292/most-popular-vod-platforms-italy/?__sso_cookie_checker=failed
Advanced Television. "Most Popular Subscription Video-on-demand (Svod) Platforms in Italy in 2021, by Market Share." Statista, Statista Inc., 15 Oct 2021, https://www.statista.com/statistics/1052292/most-popular-vod-platforms-italy/?__sso_cookie_checker=failed
Advanced Television, Most popular subscription video-on-demand (SVOD) platforms in Italy in 2021, by market share Statista, https://www.statista.com/statistics/1052292/most-popular-vod-platforms-italy/?__sso_cookie_checker=failed (last visited January 25, 2025)
Most popular subscription video-on-demand (SVOD) platforms in Italy in 2021, by market share [Graph], Advanced Television, October 15, 2021. [Online]. Available: https://www.statista.com/statistics/1052292/most-popular-vod-platforms-italy/?__sso_cookie_checker=failed