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U.S. mobile user awareness on select location data use by companies and brands 2019

Consumer awareness on company use of location data according to mobile users in the United States as of April 2019

by J. Clement, last edited Oct 1, 2019
U.S. mobile user awareness on select location data use by companies and brands 2019 During a U.S. mobile user survey conducted from March to April 2019, it was found that over half of respondents assumed that companies and brands collect location data to provide tailored advertising and offers. A total of 47 percent of respondents also stated that they thought that companies used location data to deliver relevant search results.
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Consumer awareness on company use of location data according to mobile users in the United States as of April 2019

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