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Reasons for buying wearable tech South Korea 2019, by gender

Motivation for purchasing smartwatches or wearable fitness/activity trackers in South Korea as of August 2019, by gender

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Source

Release date

September 2019

Region

South Korea

Survey time period

August 2 to 30, 2019

Number of respondents

3,452 respondents

Age group

16 years and older

Special properties

consumers that own smartwatches or wearable fitness/activity trackers

Method of interview

Online survey

Supplementary notes

Original question: "What motivated you to buy a smartwatch and/or fitness/activity tracker? Choose the top two reasons."

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Statistics on "Wearables"

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