AT&T's advertising revenue amounted to 1.97 billion U.S. dollars in the fourth quarter of 2020. The majority of the advertising revenue came from WarnerMedia at that time, which amounted to over one billion U.S. dollars.
AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)*
Characteristic
WarnerMedia
Xandr
Eliminations
Entertainment Group
Other
Communications**
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* Eliminations and consolidation removes transactions that either involve dealings between AT&T companies, including content licensing with WarnerMedia, or relate to advertising arrangements recorded in both the Communications and Xandr segments (approximately $400M revenues in 3Q20). This reconciling item also includes conforming adjustment to the historical presentation of AT&T's advertising
business.
** No published figures on advertising revenue from communications from 2Q '20 and onwards.
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AT&T. (January 27, 2021). AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)* [Graph]. In Statista. Retrieved September 12, 2024, from https://www.statista.com/statistics/1053585/atandt-advertising-revenue/
AT&T. "AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)*." Chart. January 27, 2021. Statista. Accessed September 12, 2024. https://www.statista.com/statistics/1053585/atandt-advertising-revenue/
AT&T. (2021). AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)*. Statista. Statista Inc.. Accessed: September 12, 2024. https://www.statista.com/statistics/1053585/atandt-advertising-revenue/
AT&T. "At&t's Advertising Revenue by Segment from The 2nd Quarter of 2017 to The 4th Quarter of 2020 (in Million U.S. Dollars)*." Statista, Statista Inc., 27 Jan 2021, https://www.statista.com/statistics/1053585/atandt-advertising-revenue/
AT&T, AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)* Statista, https://www.statista.com/statistics/1053585/atandt-advertising-revenue/ (last visited September 12, 2024)
AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)* [Graph], AT&T, January 27, 2021. [Online]. Available: https://www.statista.com/statistics/1053585/atandt-advertising-revenue/